We’ve launched a podcast!
From Hot Mess to Flamin’ Success features stories, musings and advice to help small businesses own their numbers.
Tune in every second Wednesday for a business podcast, done differently.
Hear from entrepreneurs who have successfully scaled, marketing experts who’ll help you grow (even on a shoestring budget), and small business owners just like you, who talk candidly about their journeys, learnings, and struggles.
Hosted by me, Sharon Crombie, MicroChilli’s CEO & Founder, in season one you can expect raw and honest reflections, a whole new suite of game changing business growth tools, and inspiring lessons from some of the most successful people in the biz.
Episode 1: Advice for developing your pricing strategy
I spoke to Amy Hooke, the Founder of Savvy Bookkeeping about all things pricing, including how to set a small business pricing strategy, increase your pricing, and the difference between product and service-based pricing models.
Take a listen here and subscribe via your favourite podcast app!
Episode 2: Entrepreneur inspo and social media marketing tips
Mira Ciccone, the Founder of The Life of a Virtual Assistant and I chatted about how she transitioned from unemployed (due to a COVID related redundancy) to fully booked within just two weeks after she launched, social media marketing for tips small business, and more.
Take a listen here and subscribe via your favourite podcast app!
Episode 3: Digital marketing best practices, even on a tight budget
Is developing or improving your digital marketing strategy a must right now? Then this episode with Damien Elsing, the Founder of CLCK Media is a must listen.
He shares some great tips around things like the value of consistent email marketing, organic versus paid digital marketing, best practices for using Google Ads, and the power of what he calls ‘content offers.’
Listen in here, and if you like what your hear, why not subscribe for more great insights, tips and tricks for your biz.
Episode 4: The power of pics in small business
Now you might cringe at the thought of getting professional pictures taken for your business, but as the saying goes: ‘a picture speaks a thousand words.’
So in episode 4 of the podcast, I quiz Melissa Martin, Founder of Melissa Martin Photography about the importance of visuals for your brand, the key ingredients for the perfect picture, where to use them (and when), and much more!
Take a listen to this episode here.
Episode 5: The value of small business communities
While being an entrepreneur can be super fulfilling, I’ve found it can be a bit of a lonely journey, especially when you’re just starting out or are looking to grow, but don’t know how to go about it.
Fear not! In good news for you, there are lots of great communities and support networks out there for small business owners, including One Roof. In Episode 5 I speak to Frances Goh, Head of Community at One Roof about the organisation, benefits of connecting with likeminded business owners, and much more (spoiler alert: there’s also a discount code listeners of this episode can use if you’d like to join this community!).
Head here to tune in.
Episode 6: Getting the most out of tax time
I totally get that tax time can be a little overwhelming for small business owners. How do you find the time? What if you haven’t kept tabs on your books? What’s compliancy all about, anyway?
There’s a lot to plan and think about, so that’s why with the end of the financial year looming, for our latest podcast episode I took the opportunity to chat with Zelda Ibis of Zibis & Co.
As a qualified accountant, she shares loads of helpful tips and tricks for preparing for EOFY from an accounting perspective. So, if you’re not sure where to start… Tuning in to this episode could be a great way to get the ball rolling!
Episode 7: Unlocking all things HR related
So you’re ready to employ your first team member, or are looking to grow your team… Amazing! But did you know there are lots of things to consider throughout this process, from job ads and employment types, through to contracts and ongoing training?
With government regulations often changing too, it can be challenging keeping on top of it all. Luckily, in episode 7 of our podcast, Kerrie Canning and Sally Garner of HR Advice Online chat through everything a small business owner needs to know when it comes to hiring and managing employees.
Take a listen to these lovely ladies here!
Episode 8: Trademarking tips for small business owners
Now you might think that trademarking is only for the big guys, but it’s actually super important for small business owners, too!
Just because your company name has a registered ABN, for example, it doesn’t mean you have exclusive rights to it. I know right!?
So, in episode 8 of From Hot Mess To Flamin’ Success the super talented Raquel Garcia, a Trade Marks Attorney and Founder of Legiterati, talks us through the value of trademarking, things to consider protecting with a trade mark, when to apply for one, the potential costs involved, and much more.
Episode 9: Tips for getting your personal finances in order
Your business and personal finances are inextricably linked, which means ensuring the latter is in good standing is just as important to your success as a small biz owner.
In episode 9 of From Hot Mess To Flamin’ Success, Kate Campbell, Editor & Founder of How To Money shares some of her advice for creating and managing personal budgets, planning for the new financial year, and more.
Take a listen to Kate’s super helpful insights here!
Episode 10: Exploring cybersecurity for small business owners
We’re living in a digital world these days, which means protecting things like your company website, emails, and customer data is a must.
Chances are, this might not be a priority in your small business, but as Cybersecurity Expert, and our latest podcast guest, Richard Addiscott explains, it’s important to be aware that nobody is immune to a cyber attack.
Luckily, he talks us through the signs to look out for, how to write a cybersecurity policy for your business, and much more in episode 10 of our podcast.
Episode 11: Let’s talk building beautiful brands!
Did you create your own logo? Or maybe the way you’ve rolled your brand out across platforms like your website and social media lacks consistency?
In our latest episode, Sharon chats all things brand design with Gabrielle Chelius, Founder and Creative Director at Oh Em Gee Creative Studio. They discuss what is meant by the term brand identity, how approaching design as an investment rather than an expense can benefit your biz, price points for this type of service, and much more.
Tune in here!
Episode 12: Exploring the role of shareholders in small business
Looking to grow, or maybe even sell your business? Then this podcast episode is for you! Sharon spoke with Troy Trewin of Grow A Small Business, who has a wealth of experience when it comes to launching, growing and selling companies of varying sizes.
During this chat they covered the role and purpose of a shareholder in business, Troy’s concept of ‘agile corporate governance’ and much more.
You can listen to the ep here.
Episode 13: In focus… Small business contracts
Knowing which contracts apply to you, how to create them, and when you’ll need to use them can be a bit of a minefield in a small business. Especially when there are so many other things to juggle!
So in episode 13 of the podcast, Sharon spoke with Tracey Mylecharane, a Business Lawyer with more than 12 years’ experience. Tracey covers everything from the key contract types to know, to managing dispute resolutions and more.
Listen in here.
Episode 14: How tip top processes can benefit your biz
Do you find yourself spending loads of time on proposals, struggling to respond to leads, or maybe you don’t have a clear client onboarding and offboarding process in place?
Streamlining key processes in your small business can save you a lot of time, stress, and set you up for success so that you can continue to grow. In this episode Charlotte Issac, a Dubsado Strategist & Business Operations Consultant shares her key tips for achieving this, and more.
Check out the ep here.
Episode 15: Building a successful e-comm biz
Looking to launch or grow an e-commerce business? There’s no doubt that these are on the rise, and for good reason! There’s so much flexibility in the model, plus your overheads are lower.
However, there are still many considerations to keep in mind when running a biz of this nature. In this episode, Alex Tempany, Founder of Alex Tempany Jewelry fills us in on her journey, and shares her top tips for achieving success in this space.
Hear what Alex had to say here.
Get in touch!
Have thoughts or feedback on the podcast, or want to be a guest (or know someone who might be interested)?
Book a quick call in with me here.